Steve Kaplan

Hi, I'm Steve Kaplan. Welcome to my profile!

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Over the past seven years our world has been continually re-defined through the looking glass of technology, being born in such a time Steve Kaplan has had the benefit of riding the wave of re-definition, one that has allowed Steve  to use the tools of technology and begin to craft concepts that never before would have been possible. In the past year alone Steve Kaplan has built and executed marketing development plans for a company in India, a company he would have never known existed were it not for the current status of technology. Steve Kaplan finds himself amazingly blessed to bring his skills to work with the mesmerizing imagination of some of the world's most talented teams, working with incredibly gifted individuals who are all masters of their craft, leveraging in-depth data and trend analysis and orchestrating large-scale multi-national partnerships. Steve helps companies find the answer to two crucial questions and solve them through technology and smart management: What's working? What do you want to do better? Companies often sit around the board room table trying to brain storm these answers, when in fact their audience has already handed the answers to them on a silver platter. Most companies posses an extensive amount of user interaction analytics and even user reporting that helps to insights into your business if you know how to organize and use the data. Reach out to Steve Kaplanand discuss your business goals, chances are a partnership opportunity exists to to help you soar. Specialties: Internet Marketing, Inbound Marketing Integration, Lead Generation, Social Media Marketing, Analytics Integration, Marketing development, Digital Asset Architecture, Digital Media Positioning And Production, Copywriting, Pay Per Click Advertising, Social Media Optimization, Search Engine Optimization, Marketing Strategy, Digital Distribution Channel Development, Usability Experimentation

NOC Technician at Broadview Networks

June 2008 - June 2012

Network Monitoring And Maintenance of Telecommunications Infrastructure Broadview Networks.

Realtor at Keller Williams Realty

2007 - 2008

Marketing and management Kaplan and Associates Realty. Buyer and seller representation, contract execution, business development, and personalized client services

Marketing Director at Kaplan and Associates Realty

January 2006 - March 2007

Real Estate Consulting Services, Marketing, Developing Marketing and Strategy As Well As Real Estate Sales And Consulting.

Chief Marketing Officer | Director of Marketing | Executive Branding and Positioning at Asset Digital Marketing

May 2011

My time as Director of Marketing for Asset Digital Marketing took to combine my career in technology and my passion for marketing. Every company has a different need when it comes to digital marketing, SEO strategies for asmall business are different than a fortune 500 manufacturer, your email campaign should be something that connects with and re-engages your particular customer segment, understanding what they want to read and what drives them. Overall your internet marketing space is special, the way you brand yourself, the way you generate new leads, and the way you draw in and engage new customers creates a marketing message that makes or breaks your business. Let's face it, the internet has drastically changed the way in which we market our products and services, no longer do we as marketing professional simply control the brand message in a single direction, it's now our job to champion a dialogue that involves the social interests of our customers. The internet has given everyone a voice and as a marketing professional it's our job to help influence and shape the decisions that individuals make about your brand, encouraging advocacy and distinguishing negativity. Areas of specialization: SEO Consulting | Search Engine Optimization | Social Media Optimzation | Social Media Marketing | Email Marketing | Marketing Automation | Conversion Rate Optimizatoin | Experience in managing and leading teams and working with the following Project Management and Marketing Tools: Google Analytics | Marketing Research Technologies and Applications | Google Webmaster Tools | Google Website Optimizer | CPanel Administration | VMWare and Virtualization Technologies | Social Media Monitoring Platforms - Hootsuite | SEMRush | SEOQuake | Compete.com| Retargeting Tools | Google Adwords | Wordpress | Mailchimp | Evernote | Dropbox | Zoho Suite | Basecamp | Want to learn how I can help your business grow and be more effective - send me an in-mail or reach out to connect.

Mobile Marketing Business Development For SMB's | Strategic Mobile Apps For Business at Business App Builder

2011

Development of small and medium business mobile marketing strategy including mobile websites, sms marketing, and mobile apps developed for iTunes and Android. Did you know that there are more people on earth own a cell phone than own a toothbrush? Did you know that over 50% of the US has a smart phone and over 97% owns a cell phone? Did you know that mobile app usage has surpassed all other forms of media engagement when it comes to time of use? Mobile marketing like any type of marketing is a new art form. There is the technology that drives it, but more importantly the people that use it. Business App Builder specializes in not just building but customizing mobile marketing plans for clients that will: -Build loyalty programs your customers will be inclined to participate in -Increase the number of times customers return to use your products or services - Develop coupon programs that replace high printing costs or advertising costs via mobile marketing methodologies - Getting staff involved in engaging clients to utilize these new marketing methods

Chief Marketing Officer at Globussoft PVT

March 2011

Asset Digital Marketing and Globussoft are bringing a global mindset to the local market. Through an alignment of American processes and Indian development, engineering, and talent sourcing - myself and Sumit Ghosh - CEO of Globussoft are taking the world through the next evolution of technology and human innovation to achieve new accomplishments yet unimagined by national organizations. The alignment of Indian and American businesses is far from reached its pinnacle. Timothy Ferriss started a revolution by bringing the concept of outsourcing to the global public. Together Globussoft and Asset Digital Marketing are changing the world of outsourcing as it is known today to bring together talent and communication in ways the business world has never seen or experienced on a large scale. My Role at Globussoft goes beyond marketing - my role is imagineer and marketing evolutionist in coordination with one of the most brilliant entrepreneurial marketing and technical minds in the world today.